A new building in downtown Salem aims to revitalize a historic section of Oregon's capital city.

As an elegant new building in Salem's downtown area, The Meridian is brought to life on paper before ground is even broken. Featuring large, detailed images from a high-resolution 3-dimensional model created from the blueprints, potential investors, buyers, and leasees are presented with a website full of information on the property.

Utilizing a property database system we previously created to power all of Commercial Concepts Inc's sites, we were able to spend more time on information design and features than the nitty-gritty of database construction and software configuration.

Within two weeks of the marketing campaign launch over half of The Meridian's space was spoken for. The website and the associated materials (brochures, video, interactive animation) that PureBlend produced created a buzz in the Salem professional office and luxury condo market.